Keeping customers engaged ican be a challenge—especially when purchases are seasonal and not as frequent as daily essentials. Manybrands struggle with repeat buying cycles, long decision-making periods, and customers who browse but don’t always return.

Packup, a Taiwanese  brand known for its clean design and high-quality packing solutions, wanted to create a more sustainable way to connect with its community. That’s why the brand partnered with Akohub to build a loyalty program that rewards engagement year-round—and added Instagram automation and retargeting to re-engage high-intent shoppers on social.

Inside the Brand

Packup was built for modern travelers who want to stay organized without sacrificing style. Their products include packing cubes, travel pouches, organisers, and everyday storage essentials.

Packup stands out for its:

  • Smart living (coffee supplies, travel goods, and AI technology) 

  • Electronic products (watch strap, phone case) 

How Packup Strengthens Loyalty & Conversions with Akohub

Step 1: Launching Loyalty Points for Purchases

Step 2: Expanding Ways to Earn

Using Akohub’s Reward Earning Rules, Packup added more ways for customers to stay active between purchases: birthday gift, complete members profile, and registration gift

Step 3: Setting Up Referrals

Travelers love recommending gear that makes life easier. With Akohub’s Referral Program, Packup encourages existing customers to share their favorite organizers with friends and family, rewarding both sides with 150 points

Step 4 -  Launching the Loyalty Widget

Packup implemented Akohub’s customizable loyalty widget, allowing shoppers to easily check their points and progress

Step 5: Enabling 1-Click Point Redemption

To reduce checkout friction, Packup activated Akohub’s 1-Click Redemption, allowing customers to apply points instantly without entering codes. This smooth, mobile-friendly flow significantly improves conversion rates.

Step 6: Automating Instagram Retargeting Campaigns

Packup also uses Akohub’s Instagram retargeting & DM automation, enabling the brand to:

  • Re-engage viewers of their Reels

  • Automatically reply to comments or DMs

  • Trigger product links or offers

Step 7: Setting Up Email Notifications

With Akohub’s automated email notifications, Packup keeps customers informed about:

Build a Rewarding Travel–Lifestyle Experience

Packup demonstrates that even in a seasonal category like travel, loyalty can thrive when the brand focuses on meaningful engagement, seamless rewards, and strategic retargeting.

Try Akohub for FREE today and start building your loyalty program today! Reach out to us at service@akohub.com or book a free consultation here:

👉 https://calendly.com/akohubteam/meeting