In the e-bike market, customers often take time to compare specs, read reviews, and research performance before making a purchase. This long decision-making journey creates challenges: high browsing, low repeat visits, and slow conversion cycles.
To strengthen customer retention and encourage repeat purchases, SEic Bikes partnered with Akohub to introduce a complete loyalty ecosystem retargeting to bring high-intent audiences back to the store.
Inside the Brand
SEic Bikes is a Taiwan-based electric bicycle brand offering high-performance, commuter-friendly, and stylish e-mobility solutions. Their collection focuses on:
- Electric city bikes for everyday commuting
- Electric folding bikes for portability and convenience
- All-terrain e-bikes for outdoor exploration
How SEic Bikes Uses Akohub to Build Repeat Business
Step 1: Launching Loyalty Points to Encourage Customers to Ride
SEic Bikes introduced a points-based system where customers can earn 5 points for every 1km ridden
Step 2: Creating Multiple Ways to Earn Rewards
To increase customer engagement beyond purchases, SEic Bikes added ways to earn points such as:
- Creating an account
- Following the brand on social media
- Leaving product reviews
- Completing profile information
Step 3: Setting Up Referrals
Cyclists often rely on word-of-mouth, and SEic Bikes leveraged this by adding a referral program that rewards the referrer with extra points
Step 4: Adding VIP Tiers
SEic created optional VIP tiers to reward its most loyal customers—those who purchase multiple bikes or frequently upgrade parts. VIP members enjoy special benefits such as bonus points, priority support, and exclusive offers.
Step 5: Launching the Loyalty Widget
SEic activated a customized loyalty widget on their website, allowing customers to easily view their points, rewards, and tier progress. The widget blends seamlessly with the brand’s clean, modern visual identity.
Step 6: Enabling 1-Click Redemption
To streamline checkout, SEic enabled 1-click point redemption, allowing customers to apply their points instantly without needing codes or extra steps—boosting conversion rates.
Step 7: Setting Up Email Notifications
SEic enabled branded email notifications to keep members active and engaged. Customers receive alerts when they earn or redeem points.
Step 8: Gamification
SEic Bikes created a gacha game combined with point rewards. Customers can learn about bike types while playing and collecting points.
Turn Browsers into Long-Term Riders with Akohub
SEic Bikes proves that even high-consideration products like e-bikes benefit from a well-built loyalty ecosystem and automated social engagement.
The Results
Comparison period: Jul 1-Dec 31, 2025 v.s. Jul 1-Dec 31, 2024 (H2 YoY comparison)
- +28% increase in Total sales
- +282% increase in Sales with rewards applied
- +495% increase in Total loyalty points redeemed
Try Akohub for FREE today and start building your loyalty program today! Reach out to us at service@akohub.com or book a free consultation here:
