Shopify Meetup Taiwan 2024 is just around the corner, and this year’s event will focus on practical strategies for increasing customer retention and driving repeat purchases—key aspects of running a successful Shopify store. Following the 2023 Shopify Meetup in Taiwan, which drew over 150 merchants, this year’s event will highlight success stories from Shopify Plus clients who have seen notable growth on the platform. Speakers such as Tony Jiang , Partnership Team Lead at Shopify Greater China, Jeff Li , Category Customer Marketing Manager at Logitech Hong Kong & Taiwan, Angela Lu , Director at Maoup, Tim Chiang, Business Director at Switcheasy, and Ray Kung, CEO of Akohub, will discuss how they’ve focused on customer retention and repeat purchases as critical factors for sustainable growth in ecommerce. We will also have a panel discussion with partners like PageFly, Qikify, BoostCommerce, and LitExtension. These partners will share their experiences and insights into how their solutions can help Shopify merchants improve customer acquisition, engagement, and retention. These industry leaders will provide a behind-the-scenes look at how they’ve managed challenges like increasing customer lifetime value, reducing customer turnover, and building brand loyalty. Whether you're seeking practical advice or inspiration, these stories will offer valuable insights for strengthening relationships with your customers. In addition to the success stories, the panelists will explore emerging trends in ecommerce and share actionable strategies to enhance repeat purchases through personalized customer experiences and the latest tools available on Shopify. Thank you to our sponsors: Family Mart, HCT, GemPages, and Firework. This event is suitable for both experienced Shopify merchants and those just starting out, offering real-world insights from Shopify experts, Shopify Plus stores, and app developers.

We're excited to announce our new partnership with LitExtension This collaboration brings a suite of powerful eCommerce tools to Shopify merchants, helping you uncover hidden strategies, analyze shop traffic, and discover best-selling products with ease. About LitExtension LitExtension is a trusted provider of eCommerce data migration services, offering accurate and reliable migration solutions for online businesses looking to switch between eCommerce platforms. With years of experience in the field, LitExtension has helped hundreds of thousands of businesses migrate several data types such as products, customers, orders, and other store information. Their expertise spans over 140 eCommerce platforms, including Shopify, WooCommerce, Magento, and BigCommerce, making them a versatile solution for a variety of online stores. Why You'll Love LitExtension: Key strengths of LitExtension's eCommerce data migration service include: Precise and reliable migration: Data is migrated with full accuracy, ensuring no loss or corruption. Customer privacy assurance: LitExtension guarantees that your data remains secure, safeguarding against unauthorized access. Personalized migration experience: Tailored services are available to meet the specific needs of each business Dedicated Personal Assistant (PA): A dedicated support representative ensures smooth communication and assistance throughout the process. Clear delivery process: LitExtension provides a well-defined migration timeline and process, ensuring transparency. Keep selling while migrating: Businesses can continue to operate without disruption, as migrations occur with no downtime. On-time commitment: The migration process is completed within the agreed timeframe, helping businesses plan efficiently. Take Action Today! Join us on this exciting journey to transform your Shopify store with real-time syncing, commission tracking, and automated order fulfillment. Elevate your marketplace and focus on growing your business with ease with LitExtension and Akohub! Unlock the power of seamless migration and enhanced operations—Download LitExtension Today! About Akohub Akohub is the all-in-one marketing app that empowers Shopify stores with loyalty programs, marketing funnels, and retargeting features. Akohub’s mission is to help businesses thrive by enhancing customer retention, engagement, and sales, offering a comprehensive suite of tools for e-commerce success. Ako Loyalty Retargeting CRM is dedicated to helping e-commerce merchants boost customer repeat purchases and conversions with customizable loyalty retargeting programs. With this partnership, we aim to boost repeat purchases and conversions. For partnerships or further information, please contact: partnerships@akohub.com

We're excited to announce our new partnership with Koala Apps! This collaboration brings a suite of powerful eCommerce tools to Shopify merchants, helping you uncover hidden strategies, analyze shop traffic, and discover best-selling products with ease. About Koala Inspector Koala Inspector is the ultimate eCommerce tool, essential for every dropshipper. With just one click, you can explore everything from pricing to live trends, retailer sources, and ad campaigns. It's a game-changer for those wanting to stay ahead in the Shopify marketplace. Why You'll Love Koala Inspector Shopify Theme & App Detector: Instantly identify the theme and apps used by any Shopify store. Best-Selling Products: Discover top products in every store to enhance your inventory. Shop Traffic Analysis: Gain insights into traffic trends and ad campaigns for strategic planning. Take Action Today! Join us as we partner with Koala Apps to supercharge your Shopify store with powerful insights and tools! About Akohub Akohub is the all-in-one marketing app that empowers Shopify stores with loyalty programs, marketing funnels, and retargeting features. Akohub’s mission is to help businesses thrive by enhancing customer retention, engagement, and sales, offering a comprehensive suite of tools for e-commerce success. Ako Loyalty Retargeting CRM is dedicated to helping e-commerce merchants boost customer repeat purchases and conversions with customizable loyalty retargeting programs. With this partnership, we aim to boost repeat purchases and conversions. For partnerships or further information, please contact: partnerships@akohub.com

We’re thrilled to announce our new partnership with Puppet Vendors! This collaboration brings cutting-edge multi-vendor management tools to Shopify merchants, helping you streamline vendor product uploads, commission tracking, order fulfillment, and more. About Puppet Vendors Puppet Vendors is a Shopify app designed to simplify multi-vendor management, offering real-time syncing, granular product controls, automated reports, and mobile-friendly vendor portals for seamless marketplace operations. Why You'll Love Puppet Vendors Vendor Product Management: Vendors can upload and manage products, update inventory, and handle bulk uploads. Real-Time Syncing: Automate order and product updates for efficient marketplace operations. Commission Tracking: Easily calculate commissions by sales, profits, or SKU for transparency. Order Fulfillment: Vendors can manage and fulfill orders with tracking information, ensuring smooth delivery processes. Take Action Today! Join us on this exciting journey as Akohub and Puppet Vendors transform your Shopify store with seamless multi-vendor management and enhanced operations. With features like real-time syncing, commission tracking, and automated order fulfillment, you can focus on growing your business with ease. Discover how this partnership can elevate your marketplace today! About Akohub Akohub is the all-in-one marketing app that empowers Shopify stores with loyalty programs, marketing funnels, and retargeting features. Akohub’s mission is to help businesses thrive by enhancing customer retention, engagement, and sales, offering a comprehensive suite of tools for e-commerce success. Ako Loyalty Retargeting CRM is dedicated to helping e-commerce merchants boost customer repeat purchases and conversions with customizable loyalty retargeting programs. With this partnership, we aim to boost repeat purchases and conversions. For partnerships or further information, please contact: partnerships@akohub.com

Author: Chris Chia Estimated Reading Time: 3 minutes The latest U.S. Department of Commerce retail data for August shows a clear trend: the e-commerce market is becoming more competitive in the US. Year-to-date Non-Store Sales (a key indicator for e-commerce) have risen by 8.3%, down from the historical average growth of 12.4%. This signals competition among online sellers will be fiercer than ever for this year Black Friday and Cyber Monday (BFCM). The Challenge: Standing Out in a Crowded Market As e-commerce growth slows, standing out is more important than ever. While many sellers focus heavily on ads and video content for social media ahead of BFCM, they often overlook the potential of their own ecommerce website. Here’s the reality: If your videos are only on social platforms, you’re not maximizing their potential to drive sales. You’re leaving money on the table. Relying on YouTube and GIFs isn’t enough. YouTube videos distract visitors with ads and unrelated content, and there’s no clear call to action to guide customers. GIFs, with their short, repetitive loops, lack the detail needed to engage shoppers effectively. To truly stand out, you need a video solution built for e-commerce and DTC websites—a solution that creates immersive, shoppable experiences directly on your site. This is where Firework enterprise-grade Video Commerce solution excels. Why Firework is the Right Partner for Your BFCM Strategy Proven Results Across All Business Sizes Firework has a proven track record of delivering results, no matter the size of the business. For example, Promise Cosmetics, an emerging U.S. brand, saw a 296% improvement in conversion rates within just three months after switching from YouTube videos to Firework. Easy 10-Minute Setup Firework is incredibly easy to integrate. For Shopify users, simply download the Firework app from the Shopify App Store, and your site becomes a video-first destination in just 10 minutes. Firework also integrates with platforms like WooCommerce, Salesforce, and Adobe, and for custom-built sites, it requires just one line of code to implement. Zero-Disruption, Trusted by Global Brands Firework is trusted by leading global brands like Unilever, Samsung, L'Oréal, Williams Sonoma, GAP, Levi’s, and Lego. The platform is designed to have almost no impact on your site’s performance while delivering world-class video experiences. The Only All-in-One Video Commerce Solution Firework is the only provider offering a complete suite of video commerce tools in one platform—from Shoppable Video and Digital Showrooms to 1:1 Video Shopping. Firework ensures your shopping experience perfectly aligns with your brand identity. Customers buy when their expectations are met, and your brand experience is key to achieving that. Affordable and Accessible Pricing Whether you’re a small business or a larger enterprise, Firework pricing model is designed to work for you. In fact, Firework is free for websites with less than 1,000 monthly visitors, making it a perfect choice for brands of all sizes to access enterprise-level video solutions without breaking the bank. Maximize Your BFCM 2024 with Firework As online shopping becomes the norm, video commerce is the next frontier. The shift to video-driven e-commerce is inevitable, and those who invest now will gain a significant advantage. During high-stakes periods like BFCM, this edge could make all the difference. Don’t let your video content go to waste on social platforms—bring it to your website and watch the sales roll in. With Firework, you’ll be fully equipped to dominate this year’s BFCM and beyond. It’s time to unlock the potential of your website and take your business to the next level. Unlock Your Free BFCM 2024 Firework Starter Plan This BFCM, we’ve partnered with Akohub to offer a 1-month free Starter plan for businesses with 10,000 monthly visitors who are on Shopify, empowering SMEs to boost revenue during this competitive season. Follow these 2 simple steps to claim your free plan: Integrate Your Shopify Store with Firework: https://help.firework.com/how-to-setup-your-shopify-integration Add Akohub x Firework 1-month free Starter plan Code here (Code: AKO30) If your traffic exceeds 50,000 visitors, contact us today for a tailor-made solution to help you crush your BFCM goals. Author information Chris Chia is the Senior Director of Growth & Partnerships at Firework, with over a decade of experience in the commerce software industry. He played a key role in scaling a previous Commerce SaaS venture to unicorn status, leading to its successful exit. Chris’s expertise helps brands leverage the power of technology to achieve success in competitive markets.

How Cross Selling and Upselling Can Boost Your Store Sales? In today's highly competitive e-commerce landscape, store owners are always looking for ways to increase sales and boost revenue. One of the most effective strategies for doing this is through cross selling and upselling. These techniques not only encourage customers to purchase more but also enhance their shopping experience, leading to higher customer satisfaction and repeat business. If you're not already using cross selling and upselling in your store, now's the time to start. Here's how these strategies can make a significant impact on your bottom line. What Is Cross Selling and Upselling? Before diving into the benefits, let's clarify what cross selling and upselling mean: Cross Selling: Recommending additional, related products to a customer. For example, suggesting a pair of matching socks when a customer buys a pair of shoes. Upselling: Encouraging customers to purchase a higher-end version of the product they’re considering. For instance, offering a premium version of a product with added features or benefits. The Benefits of Cross Selling and Upselling Cross selling and upselling are two of the most powerful strategies for driving more revenue and enhancing the customer experience. Not only do these techniques increase the value of each transaction, but they also strengthen customer loyalty by offering personalized product recommendations that meet their needs. Let’s dive into the key benefits of cross selling and upselling and how they can positively impact your store: 1. Increase Average Order Value (AOV) Both cross selling and upselling are proven methods to increase your Average Order Value (AOV). By offering related products or more premium versions, you can encourage customers to spend more with every purchase. Even small incremental sales can add up over time, significantly boosting your store’s revenue. Example: A customer buying a smartphone case is likely to spend a bit more if they’re also offered screen protectors or wireless earbuds. 2. Enhance Customer Experience Cross selling and upselling are not just about driving more sales; they’re about delivering value to your customers. When done right, these strategies provide shoppers with options that improve their shopping experience. Offering complementary or higher-quality products can solve additional problems for your customers, leading to greater satisfaction. Tip: Make sure the suggestions are relevant and enhance the overall shopping experience without feeling pushy. It’s about anticipating the needs of your customers and helping them have a better experience. 4. Build Stronger Customer Relationships By offering tailored recommendations through cross selling and upselling, you're showing that you understand your customers' needs. This personalized approach helps to build stronger relationships with your buyers. When customers feel that their preferences are understood, they're more likely to return and trust your brand for future purchases. 5. Capitalize on the Post-Purchase Opportunity Many store owners overlook the post-purchase phase, but it’s one of the best times to engage customers through post-purchase upselling. After a customer has made a purchase, they're still in buying mode, and offering additional products—like warranties or accessories—can boost sales without any additional marketing costs. 6. Improve Your Store’s Conversion Rates Cross selling and upselling also have a direct impact on your store’s conversion rates. When customers are presented with relevant recommendations, they're more likely to take action and make additional purchases. This not only helps increase your sales but also enhances overall conversion rates, turning more visitors into paying customers. 7. Maximize Your Marketing ROI Marketing campaigns often focus on driving traffic to your store, but cross selling and upselling help you maximize the return on your investment (ROI) by increasing the value of each customer interaction. You don’t need to spend extra money on acquiring new customers when you can generate more sales from your existing ones. How to Get Started with Cross Selling and Upselling Implementing cross selling and upselling strategies in your store doesn’t have to be complicated. Many tools and apps are available to make it easy for Shopify store owners to add these features to product pages, checkout pages, and other locations throughout your store. You can find a wide range of app options on the Shopify App Store. Here’s what to keep in mind when getting started: - Use product recommendations that are relevant and complement the customer’s current purchase. - Offer upsells with clear benefits, like extra features or better performance. - Don’t overwhelm customers with too many options; keep the process simple. - Use data and customer behavior insights to tailor product suggestions and make them more relevant. - Regularly review the performance of your cross selling and upselling strategies and make adjustments based on what works best. - Ensure that upselling and cross selling efforts do not detract from the core shopping experience or come across as aggressive. Our Favorite Cross Sell and Upsell Shopify App If you're looking for an all-in-one tool to help you boost sales, Cross Sell & Upsell is a highly-rated app that makes cross selling, upselling, and bundling simple. This app offers flexibility and convenience by enabling you to upsell and cross-sell across 8 different strategic locations in your store, including: - Product Page: Recommend related products or upgrades directly on the product page. - Cart Page: Encourage customers to add more items before checkout. - Upsell Pop-Ups: Display offers through pop-ups that appear at the right moment during the shopping experience. - Post-Purchase Page: Offer relevant products after the purchase is completed, capitalizing on customer momentum. - Home Page: Showcase bestsellers or complementary items on your store’s homepage. - Collections Page: Recommend items when customers browse specific product collections. - Checkout Page: Offer upsells before the final transaction. - Bundle Discounts: Create product bundles with discounted pricing to incentivize larger purchases. With over 900 positive reviews on Shopify, Cross Sell & Upsell has proven its effectiveness in driving sales. In 2023 alone, Cross Sell & Upsell facilitated 400,000 converted cross-sell recommendations, resulting in an incredible $9,836,240 USD in revenue for Shopify merchants.Visit Cross Sell & Upsell Shopify Page and watch their App Overview video to learn more. Boost Your Sales with Cross Selling and Upselling Cross selling and upselling are powerful techniques that can significantly impact your store's revenue without requiring more traffic or marketing spend. By providing your customers with relevant product suggestions and premium options, you can not only boost your Average Order Value but also create a more engaging and satisfying shopping experience. Start experimenting with these techniques in your store and watch your sales grow!