All You Need to Know About Akohub's Campaign Overview Dashboard

Akohub’s Campaign Overview Dashboard is your all-in-one control center for managing marketing campaigns on Shopify. This dashboard makes it easy to create, edit, and monitor your campaigns in one place. You can quickly check performance metrics, track results in real time, and make changes to boost effectiveness.

Quick Overview of the Campaign Overview Dashboard

Here’s what each column shows:

• Name: The title of your campaign and the date it was created.

• Status: Shows if your campaign is Active (running) or Paused (not running).

• Level: How you choose to filter your campaign (Channel, level, status)

• Note: Helpful extras like budget, discounts, or account IDs.

How to Create a Campaign?

To create a campaign, you can click the orange button “+Create Campaign”

Here are the options you can choose when creating a campaign:

• Prospect retargeting: Target the prospect audiences who are similar with your visitors or customers

• Engagers Retargeting: It reaches the audiences who have interacted with your page and drive more traffic to your website.

• IG Reels Promotion: Encourage more people to comment on your Instagram Reels by directly messaging them with a special discount code. It helps you boost exposures for your Reels and gain more sales from the campaign.

• Website Visitors Retargeting: It reaches the audiences who have visited your website/product pages or abandoned a cart.

• Dynamic Product Retargeting Ad: It helps you convert your visitors who have visited your product pages or abandoned a cart.

• Google Performance Max Ad: It helps you promote your business across all Google Ads inventory.

• Loyalty Retargeting Ad: It helps you retarget your customers, subscribers, or people who’ve left the contact information on your website.

How to Adjust Your Campaigns?

Next to each campaign, you’ll see three buttons:

• 📊 Chart icon – View performance reports (how well your ad is doing).

• ✏️ Pencil icon – Edit your campaign.

• 🗑️ Trash can icon – Delete the campaign.

Edit Button

When you click the Edit icon (a little pencil), you can change the campaign name, adjust the daily budget, and add account status

Additionally, you’ll also be able to adjust basic information such as the asset settings, asset status and target audience

Analytics Button

Our analytics page helps you understand how well your ads are working. Here’s what each number means:

• Impressions: How many times your ad was shown.

• Reach: How many people saw your ad.

• Clicks: How many people clicked your ad.

• Revenue: How much money you made from the ads.

• Ad Spent: How much money you spent on the ads.

• Profit: Revenue minus what you spent = your earnings.

• ROAS (Return on Ad Spend): How much you earned for every $1 spent.

• CPM: Cost to show your ad 1,000 times.

• CPC: Cost for one click on your ad.

• Viewed Products: How many people looked at your products.

• Added to Cart: How many added a product to their cart.

• Purchased: How many actually bought something.