As competition in the outdoor and performance market continues to grow, brands are under increasing pressure to create experiences that keep customers coming back beyond a single purchase. Today’s shoppers are not only investing in high-performance gear — they are also looking for brands that reflect their lifestyle, values, and sense of community.

To strengthen customer engagement and build long-term loyalty, Salomon Taiwan partnered with Akohub to create a seamless membership experience that rewards customers throughout every stage of their journey.

Inside the Brand

Founded in the French Alps in 1947, Salomon has become one of the world’s leading outdoor sports brands, known for its innovation in trail running, hiking, skiing, and outdoor performance equipment. In Taiwan, the brand continues expanding its presence among both professional athletes and lifestyle consumers through its growing retail and eCommerce channels

Salomon Taiwan offers trail running shoes and equipment and hiiking and outdoor footwear and many more. As outdoor sports and functional fashion continue to grow in popularity, Salomon Taiwan focused on creating a loyalty journey that keeps customers connected with the brand across every shopping experience.

Learn How Salomon Taiwan Enhances Customer Loyalty with Akohub

Step 1: Driving Member Growth with Sign-Up Rewards

Salomon Taiwan introduced Sign-Up Rewards through Akohub to encourage visitors to create accounts and join the membership program immediately.

New members receive exclusive 300 NTD welcome rewards after registration, helping the brand:

  • Increase member acquisition
  • Encourage first-time purchases
  • Build stronger customer relationships from the start

Salomon Taiwan's Akohub member page for outdoor enthusiasts

Step 2: Creating a Dedicated Member Page

Using Akohub’s Member Page, Salomon Taiwan built a centralized membership destination where customers can easily understand:

  • Available member rewards
  • Member benefits and redemption options

The loyalty page simplifies the customer experience by clearly communicating the value of becoming a member while increasing visibility of the program throughout the storefront.

Seamless loyalty widget experience on Salomon Taiwan's storefront

Step 3: Launching a Seamless Loyalty Widget Experience

Salomon Taiwan implemented Akohub’s customizable Loyalty Widget to make loyalty interactions more accessible during the shopping journey.

The loyalty widget allows customers to:

  • View available rewards
  • Monitor membership progress
  • Access loyalty benefits directly on-site

Instead of interrupting the shopping flow, the loyalty widget keeps rewards and engagement visible throughout the customer journey, helping members stay connected while browsing products or completing purchases.

Salomon Taiwan's connected member experience for outdoor shoppers

Result

Through Akohub’s loyalty solutions, Salomon Taiwan successfully created a more engaging and connected membership experience for its outdoor community.

Key improvements included:

  • Higher visibility of member benefits across the storefront
  • Improved customer engagement during the shopping journey
  • A more seamless and branded loyalty experience

Build Your Own Loyalty Experience

Salomon Taiwan demonstrates how modern outdoor brands can strengthen customer relationships through connected loyalty experiences. By combining member rewards, transparent loyalty education, and seamless on-site engagement tools, the brand created a customer journey designed for long-term retention and community building.

With Akohub, Shopify merchants can build loyalty programs that increase engagement, encourage repeat purchases, and turn everyday shopping experiences into lasting customer relationships.

Start your 14-day FREE trial with Akohub today! Reach out to us at service@akohub.com or book a free consultation here: Book a free consultation.

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