How to Set Up Shopify Flow for Loyalty Program Automation

Last updated: 2025-02-04Estimated reading time: 15 minutes

Automate Your Loyalty Program with Shopify Flow

Automating your loyalty program can save you time and boost customer engagement. With Shopify Flow and the Ako Marketing app, you can automatically send rewards, manage customer tiers, and trigger emails based on customer behavior.

What is Shopify Flow?

Shopify Flow is a tool that lets you automate tasks in your store. It works by creating workflows, which are a series of actions triggered by customer actions (like placing an order or leaving a review).

How does Shopify Flow Work?

Shopify Flow watches for events and takes action based on rules you set using triggers, conditions, and actions.

 

 

How do I connect Shopify Flow with Ako Marketing?

1. Open your Shopify Admin and click on the Ako Marketing app.
2. Go to Settings → Integration.
3. Look for the Shopify Flow option and click the Setup button.

 

How to Use Ako Marketing Templates in Shopify Flow?

Ako Marketing provides pre-built templates, such as rewarding extra points for high-value orders.

1. Open the Shopify Flow app and click Browse Templates.

    

2. Select the Offer extra points for orders over a specific amount template.

    

3. Click Install and then Turn on workflow.

    

Available Templates

Reward Customers with Bonus Points During a Limited-Time Promotion

This template allows you to automatically apply bonus point multipliers to orders placed within a specific date range. It is designed for running time-bound loyalty campaigns such as BFCM, New Year, limited time sales events and product launch promotions. With this template you can: 

• Automatically detect when an order is paid

• Check if the order falls within a defined promotion period

• Award bonus loyalty points (e.g., 2× points) for qualifying orders

To learn more about this template, click here

Reward VIP members with different bonus points based on their membership tier each month

This template helps you reward VIP customers with different bonus points based on their membership tier on a specific day each month. This is useful for running monthly VIP events, such as:

• “Double Points Day” for all members

• Exclusive bonus days for Gold or Silver tiers

• Recurring loyalty campaigns to boost repeat purchases

To learn more about this template, click here

Reward all VIP members with bonus points on a specific day each month

This template allows you to automatically reward VIP customers with bonus points when they place an order on a specific day each month. This is useful for running recurring monthly loyalty campaigns, such as:

• “VIP Double Points Day”

• Mid-month engagement campaigns

• Exclusive reward days for loyal customers

To learn more about this template, click here

Award bonus points for specific tagged products

This template allows you to automatically reward customers with bonus points when they purchase products with specific tags. This is useful for running targeted product-based promotions, such as:

• Promoting specific collections or categories

• Boosting sales for selected products

• Running campaigns like “Earn extra points on featured items”

To learn more about this template, click here

Available Triggers and Actions

When building custom workflows, you can use these specialized Ako Marketing triggers:

• Customer Downgrade Tier: Send re-engagement offers.
• Customer Renew Tier: Send thank you messages or loyalty perks.
• Customer Update Points: Alert customers when they reach milestones.
• Customer Upgrade Tier: Welcome customers to their new status.

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Common FAQ: Judge.me & Shopify Flow Integration

Can I use Shopify Flow to award points for specific products?

Absolutely. By using a Condition in Shopify Flow to check for specific Product IDs or Tags when an order is paid, you can trigger the "Award Points" action from Ako Marketing only for those items.

What happens if a customer cancels an order after points were awarded via Shopify Flow?

By default, points awarded via Shopify Flow actions are added to the customer's balance. You can create a second workflow in Shopify Flow triggered by "Order canceled" that uses the "Adjust Points" action in Ako Marketing to deduct the corresponding points, keeping your loyalty data accurate.

Can I award extra points based on specific customer tags?

Yes. In Shopify Flow, you can add a condition to check if a customer has a specific tag (like "VIP-Influencer" or "Beta-Tester"). If the condition is met, the workflow can trigger the Ako Marketing "Award Points" action to give those specific groups extra rewards for their purchases.